TheMobileGamer (TMG) is a mobile technology company based in Singapore. Their product AppChemy wraps mobile games and applications with extra features including trial and payment. Wrapped games can be played by any user for free, but only for limited periods and the users can pay via operator billing (SMS) to unlock unlimited versions. The solution is free and automatic. For no cost and little effort mobile application developers can now increase user bases, conversion rates and ultimately generate more revenue.